News Articles

The Rising Cost of SEO
  • Sep 02 2021
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  • 147 recent views

The Rising Cost of SEO

If you are interested in how much you should pay for SEO it may be useful to analyse SEO companies, their structure and their techniques. Perhaps the techniques they use to market to you are interesting as well.

The Rising Cost of SEO

Off-page SEO
  • Apr 21 2021
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  • 447 recent views

Off-page SEO

Off-page SEO is any SEO that occurs outside of that specific page. To Google it is informing what others outside of your site think of your site or page.

Off-page SEO

UI design for SEO
  • Apr 08 2021
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  • 549 recent views

UI design for SEO

User Interface Design (UI) affects the look of a site, the structure, the speed and the retention and action of visitors.

UI design for SEO

ACCC and News Corp vs Google and Facebook
  • Feb 22 2021
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  • 1944 recent views

ACCC and News Corp vs Google and Facebook

News media bargaining code - results seem to be just money moving from Google and Facebook to News Corp and Channel Nine. No addressing the power imbalance. No requirements for News organisations to actually spend the money on journalists. No change to Google search results or Facebook news feeds.

ACCC and News Corp vs Google and Facebook

Artificial Intelligence by Google
  • Nov 05 2020
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  • 647 recent views

Artificial Intelligence by Google

Artificial intelligence (AI) is enhancing our lives and augmenting our abilities.

Artificial Intelligence by Google

Web Video Marketing
  • Jun 01 2020
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  • 1028 recent views

Web Video Marketing

The short Instructional Video is more tolerant of unpredictable things that occur while recording and it is a chance for the Presenter to reveal their unique personality, energy, humour, knowledge and enthusiasm for their subject to their viewers.

Web Video Marketing

Online Strategies for COVID-19
  • Mar 31 2020
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  • 914 recent views

Online Strategies for COVID-19

Working from home is very easy to adjust to. You may find you actually do more work. It is not for everyone or every business. A good SEO strategy helps.

Online Strategies for COVID-19

SEO Competitor Analysis
  • Feb 10 2020
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  • 828 recent views

SEO Competitor Analysis

If an SEO company approaches you, be wary. Firstly if they are so good at SEO why are they contacting you via phone or email or a paid ad?

SEO Competitor Analysis

Writing for SEO
  • Jan 08 2020
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  • 1017 recent views

Writing for SEO

We have found Google to be very responsive to well written content. The use of artificial intelligence to determine the quality of writing has been a bonus for SEO companies who favour writing quality.

Writing for SEO

Issues with Wordpress
  • Dec 13 2019
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  • 1176 recent views

Issues with Wordpress

There are pros and cons in any system. As an SEO I have even had success with basic builder systems that come with cheap hosting accounts. Google allows a massive degree of tolerance. The take home from this is, you are going to need an experienced web developer no matter what system you use.

Issues with Wordpress

Corporate Governance and Embracing the Web
  • Dec 04 2019
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  • 849 recent views

Corporate Governance and Embracing the Web

A small business may simply have a website, and handle enquiries on a case by case basis. These enquiries may come via a phone call or a simple form on the website. How well your website and SEO is integrated into your business can severely affect your growth opportunities.

Corporate Governance and Embracing the Web

SEO Tools for Leverage
  • Oct 09 2019
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  • 1036 recent views

SEO Tools for Leverage

Discovery is very important. Say I have 20+ Gold Coast SEO clients and 17 websites I own myself, that is roughly 40 sites to monitor and work on. Multiply that by the number of pages and social media accounts for each site and we have a serious logistics issue.

SEO Tools for Leverage

Anatomy of a local Google Search
  • Oct 09 2018
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  • 1615 recent views

Anatomy of a local Google Search

Anatomy of a Google Search - comparing search results on a local search term. Understanding how your site can benefit from a local listing via Google My Business.

Anatomy of a local Google Search

Gold Coast Tradesmen Directory
  • Aug 03 2013
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  • 2297 recent views

Gold Coast Tradesmen Directory

Check our GC trades directory when you have an emergency

Gold Coast Tradesmen Directory

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