Online Strategies for COVID-19

Online Strategies for COVID-19
  • Mar 31, 2020

Online Strategies for COVID-19

Adjusting your business COVID-19

Working from home is very easy to adjust to. You may find you actually do more work. It is not for everyone or every business.

"More than two-thirds of workers say they are more productive working at home than in an office and in three believe the switch has made them less stressed."

Fin Review Article: Natasha Boddy Apr 2 2020 Majority say work from home is more productive

Before COVID-19 - Working from home stats (at least once per week)

Country %
Australia 33%
UK 45%
Germany 43%
France 26%
Italy 22%

source: Fin Review Article: Natasha Boddy Apr 2 2020 Majority say work from home is more productive
based on Citrix survey

TIP: Use a stop watch when working from home

Here is my one tip to get the most out of working from home - use a stop watch.

A stop watch simply allows you to snap from family and friends to work. You get a feel for how much time you are spending and if something comes up and you cannot be in work mode you know how many hours to catch up.

The idea is to meet your expectations of yourself not those set by others. It doesn't have to be a set number of hours, it is productivity that counts. Use effective Time Management Skills.

For example the expectation you set yourself could be to work ethically to the mutual benefit of you and your clients.

Tips For Staying Productive Working From Home

Business continuity plans in a crisis

In an article on Business continuity plans in a crisis Ainslie Cunningham makes some interesting points-:

From a strategic perspective, businesses that already have reacted and adapted swiftly; already had a solid digital strategy; are not in a directly affected industry (e.g restaurants, sporting teams);have strong lean processes in place; have been able to isolate their employees and teams quite quickly; and concentrate effort on prioritised projects and/or opportunities will fare much better than those businesses who fail to react to this disruptive event at all.

Making your business a better online business

Ok you may not want to suddenly start web conferencing, webinars etc but you can transition parts of your business to function better online.

We like to help companies do that. Our latest offering is our 3rd generation Shopping Cart.

You could sell items via a simple PayPal button, however it will not be as effective as a custom shopping cart-:

  • Product pages designed for SEO and your products (not one size fits all)
  • Purchase process streamlined for your business
  • Efficient client data collection (no clumsy logins)
  • On the spot shipping costs
  • Instant payment approval and custom invoice creation

Shopping Cart - Some technical details

This system took over a year to refine and works from server, to site, to using the Stripe.com payment gateway seamlessly.

The new methods for collecting and querying information on the spot without leaving the page using the JS Fetch functionality, utilises JavaScript Object Notation (JSON) to efficiently query your site and the payment gateway to present information to the shopper. These features will help generate more sales because the simpler and more secure the process the more likely you will get a sale.

New Java library's allow us to create precise detailed PDF Invoices. These are automatically sent to the purchaser.

Changes to products, quantities etc do not require the user to guess which button to click, they happen seamlessly and are consistently verified. Need a change, a new option or an upgrade? Who better to do that than the person who designed the cart.

It is all one system, so it is not a separate system to your website, it's integrated into it using the same code that runs your site.

This avoids one upgrade to your system causing an issue with another part of your system built elsewhere and a web developers field day on who to blame.

Generating Passive Income

Generating a passive income stream requires ongoing work. The best time to start is now, because it is as much a mindset as it is a skill. Develop long term habits in the way you work and start earning passive income.

SEO - YouTube

Good SEO invests in quality content, it could be a YouTube strategy that you yourself contribute to. When you develop skills to enhance your long-term passive income you can handle a downturn better, your business is more resilient and your income generation is less concentrated. If you have a YouTube channel having a back-end where you can easily add the videos to your site is a must. Here is a recent example of Yoga Videos where Nubia can add new videos to her page. In some videos Nubia is simply using a modern mobile phone coupled with a Rode Wireless Microphone ($279).

The best time to start: a year ago, just like the time our Shopping Cart was taking shape. So start your future now, it will be firing in a years time.

Helping Small Business

By diversifying and not just being a bricks and motar lolly shop, this business can adjust to a lack of foot traffic into their store in Ashmore Gold Coast.

Supporting Small Business

Other Articles

Jun 23, 2020 ADELAIDE HILLS WINERIES
Jun 1, 2020 Web Video Marketing
May 20, 2020 Is that car oil leak serious?
May 14, 2020 Need a Motor Vehicle Accident Lawyer?
May 12, 2020 A kid in a lolly shop
Apr 21, 2020 River Cruise Gold Coast
Apr 14, 2020 Humans need ants to survive
Feb 10, 2020 SEO Competitor Analysis
Jan 8, 2020 Writing for SEO
Jan 6, 2020 Influential Climate Change Journalists
Dec 13, 2019 Issues with Wordpress
Dec 4, 2019 Corporate Governance and Embracing the Web
Oct 9, 2019 SEO Tools for Leverage
Sep 5, 2019 Is Your Home Killing You or just making you sick?
Aug 28, 2019 Anxiety as a Contagion
Aug 22, 2019 HAPPINESS - Why Should We Believe Hilda?
Aug 12, 2019 What Communication Style Do You Use?
Aug 7, 2019 Telling your story
Jul 15, 2019 Business for Sale - Gold Coast
Jul 9, 2019 NDIS Support Coordination
Jun 18, 2019 Counselling De-Mystifying the Psycho in Therapy
Jun 6, 2019 How does NDIS pricing work?
May 14, 2019 INSPECTIONS Buildings, Pests and Electrical
Mar 15, 2019 Memorial Stationary
Mar 5, 2019 The Renewable Energy Race
Feb 14, 2019 PDF - Perfect Document Format
Feb 11, 2019 Climate Change, Power and Politics
Jan 31, 2019 Built to Rent
Jan 14, 2019 Swimming Pool Dreaming
Jan 8, 2019 The Moving Story of Max & Co.
Dec 31, 2018 Finding your core
Oct 9, 2018 Anatomy of a local Google Search
Sep 19, 2018 A French Affair and Dangerous Liaisons
Sep 17, 2018 Break-even Analysis for Bookkeeping
Aug 23, 2018 Recycled Timber Architecture Features
Aug 9, 2018 The Un-natural Art of the Wheel
Aug 3, 2018 How much should you spend on a website?
Jul 24, 2018 A Brief History of Kimono and Obi
Jul 11, 2018 Southport Mechanic
Jul 11, 2018 What do we mean by home automation?
Jun 6, 2018 Seeing Red over Cola
Jun 4, 2018 TERMITES - PLAYING THE GAME
May 28, 2018 Why a Multi-Skilled SEO offers better value
May 11, 2018 How does the DREAM turn into a SCREAM?
May 7, 2018 The Alarming History of Geese, Dogs and Bells
Apr 5, 2018 Air Spider
Mar 13, 2018 Planting a hedge fence
Feb 9, 2018 Life Saving Tyre Accessories
Feb 6, 2018 The bakers oven stops
Dec 6, 2017 Relationship Counselling - the volatile couple
Oct 25, 2017 Plumbing, the Ancient Art of Managing Water
Oct 11, 2017 The Secret Life of Micropiles
Sep 29, 2017 Foundation Underpinning
Sep 8, 2017 Termites the secretive pest
Sep 7, 2017 Sharing your Google Analytics
Sep 5, 2017 Website speed test claims put to the test
Aug 23, 2017 Custom Timber Dining Tables
Jun 23, 2017 Kitchen Renovation Alfresco BBQ
Jun 12, 2017 Hire a photo booth
May 10, 2017 My Site Dropped out of Google
Apr 20, 2017 Recycled Timber comes with a story
Apr 8, 2017 Light Up Your Home
Dec 12, 2016 Evolving eCommerce with SEO
Dec 5, 2016 Image Manager 4 Released
Oct 14, 2016 Classic Gold Coast
Sep 26, 2016 Techheads who can market
Sep 9, 2016 Issues with childhood photography
Aug 30, 2016 Never Make an Impulse Appliance Purchase
Aug 15, 2016 Using the potential of YouTube
Aug 2, 2016 How to add a review to Google Places
Jul 26, 2016 Servicing your air-conditioner
Jul 22, 2016 Eco-friendly Home Building
Jun 13, 2016 Timber Floors
May 13, 2016 Timber Furniture Gold Coast
Apr 13, 2016 Interactive Charts
Feb 18, 2016 Ideas for creating passive income
Jan 29, 2016 Better Childhood Photography
Dec 30, 2015 Gold Coast Real Estate
Nov 20, 2015 Feed-in Solar Tariffs Queensland
Nov 5, 2015 Kindergarten Photographers
Sep 23, 2015 Low Budget High Impact Web Videos
Sep 8, 2015 Pool Inspection Laws Queensland
Jul 23, 2015 Protection against power surges
Jul 13, 2015 Intelligent Security Systems
Jun 17, 2015 Advanced Security Cameras
Jan 15, 2015 Is your security provider licensed?
Jan 6, 2015 Inspired by Necessity
Dec 7, 2014 Social Media vs SEO for sales generation
Nov 1, 2014 Responsive Websites vs a Mobile version
Sep 8, 2014 Simplify Writing - Get that job
Apr 8, 2014 Cockroaches like BBQs too
Mar 27, 2014 Admin System Mark 3
Feb 12, 2014 HTML5 improving SEO and Social Interaction
Jan 17, 2014 TV Commercials with impact - on time
Dec 2, 2013 Negative SEO
Nov 29, 2013 A flexible e-mail system
Nov 13, 2013 Social Media Strategies for SEO
Oct 15, 2013 Web Video Production
Sep 26, 2013 Soft drinks can damage your teeth?
Aug 29, 2013 Haridresser Gold Coast
Aug 26, 2013 Jet Boat Ride Gold Coast
Aug 6, 2013 Dental Site Videos
Aug 3, 2013 Gold Coast Tradesman Directory
Jul 2, 2013 Creating audio for your site via your iPhone
Apr 23, 2013 Yellow Pages Google Partnership Unfair
Aug 17, 2012 Facebook Account Security
Jul 6, 2012 Gold Coast a great place to Study
Dec 22, 2011 New Real Estate System
Oct 17, 2011 Managing your domains a quick guide
Apr 4, 2011 Our Facebook Application
Feb 1, 2011 Video Marketing
Jan 5, 2011 Questions to ask your web developer
Dec 28, 2010 Surfboard for sale site launched
Dec 28, 2010 Health and Fitness sites
Dec 9, 2010 Why is my content management system so slow?
Nov 26, 2010 Google now includes local places results
Oct 31, 2010 Getting Listed on Google Places very important
Oct 19, 2010 Security Systems site launched
Sep 28, 2010 Google Personalized Searches
Sep 13, 2010 Web Marketing To Green or Not to Green? Beware!
Sep 9, 2010 Jet ski or Jet boat Gold Coast
Jul 19, 2010 Java Web Hosting
Jul 7, 2010 Assess your eCommerce opportunities
Jun 11, 2010 DIY SEO
May 26, 2010 Planning a website
Apr 22, 2010 Enhanced Email Marketing Tool for your website
Apr 12, 2010 Site Speed is important for Google
Mar 26, 2010 360 degree Panoramas + Google Maps

A Gold Coast SEO and Web Developer