A recent article in a local paper came with the headline "Websites warned to get up to speed".
So one would expect the authors to be an exemplorary example of these techniques.
But no - and here lies the problem of self-procalimed "experts" - sometimes they are not - but they get away with the label and run with it.
The first test I did was validate their site - put simply validation means the code is tested to meet standards.
They had 2 title tags and a host of other errors like spaces in the phone number. Very sloppy - even the code looked sloppy.
A quick way to check code is to look at it - every page can be viewed - even a non coder can right-click (view page source) and have a look under the hood.
Is the code neat and ordered or is it a dogs hind leg?
John Mueller, Webmaster Trends Analyst at Google
I boldly ventured to the contact us page and found a myriad of scripts loading that are not even used on the page.
Speed tests do not actually test these issues but imagine the pointlessness of being an architect and towing a cement mixer to every job (when you are not using it).
This site loads slowly and has too many embedded JS scripts
Compare to below the results speak for themselves -:
"Slow loading sites frustrate users and negatively impact publishers. In our new study, "The Need for Mobile Speed", we found that 53% of mobile site visits are abandoned if pages take longer than 3 seconds to load."
We use SEO to enhance websites - SEO is about quality content on a quality platorm.
Speed tests are one of many factors Google take into account.
Google is quite focussed on the Mobile experience hence the need for responsive websites.
Eventually I did some speed comparisons and was less than impressed - so enough of that here are some examples of what we I can produce -:
Pool Care Gold Coast - website designed around a mobile experience. A one page site can enhance the mobile experience and can also work in Google.
Hearing Aid Prices - 1000s of sales and enquiries generated from this site - the first site in Australia to list hearing aid prices across major brands
Thyroid Treatment Gold Coast - simplicity and easy to read mobile friendly site about thyroid treatments - notice how the site folds up nicely on a mobile phone (you can simulate this by reducing the size of your browser).
Leadership Development Sydney - sites aimed at selling products or services in an authoritive manner need to be able to walk the walk (not pass a test with code that should not even be there anyway as per the example above)
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