Negative SEO

Negative SEO is where there is a systematic attempt to discredit a site in Google or other search engine. Often paid for by a direct competitor to your site or a disgruntled person not wanting the site to prosper.
Usually the techniques used are bots place links on undesirable pages so Google penalises the site for being in a bad neighbourhood.
Negative SEO Links
Do these Negative SEO techniques work?

They can work but they also can be countered by using the disavow tool in Google Webmaster Tools. Also if a handful of bad links are pointing to your site but a large amount of normal quality sites the effect will be minimal.


Disavow Tool to counter negative SEO
Google's webmaster tools has a disavow tool that allows you to list sites linking to your site that you want to be removed, i.e. they remove the effect the link could have on your site.
Google's Matt Cutts: the main purpose of the tool is for when you've done some "bad SEO" yourself, or someone has on your behalf.
"At the same time, if you're at all worried about someone trying to do negative SEO or it looks like there's some weird bot that's building up a bunch of links to your site, and you have no idea where it came from, that's a perfect time to use Disavow as well."
from Web Pro News


Referrer Spam
The technique involves making repeated web site requests using a fake referer URL to the site the spammer wishes to advertise.
This technique uses your logs so that search engines when crawling them see the links.


As a Gold Coast SEO since before the existence of Google as the main search engine it is alarming to see the rapid changes and techniques used to get sites to the top of Google.
Paying someone to put a negative effect on a legitimate website should be regarded as a criminal offence. (perhaps it already is)
Fortunately following good SEO techniques always works long term - almost every short cut or trick is countered eventually often with long term penalties for any site using these techniques.
There are cold callers constantly over promising what they can deliver SEO wise to unwitting website owners. Not every website can be at the top of Google - that is a simple fact. There are those that will say and do anything to get their site to the top of Google or attempt to discredit a site that is.

Add Comment via your Facebook login
Add a comment to this article via your Facebook Login






What's New in Web Development

Check our latest offerings and ideas



Other Articles

23/06/2017 Kitchen Renovation Alfresco BBQ »
12/06/2017 Hire a photo booth »
10/05/2017 My Site Dropped out of Google »
20/04/2017 Recycled Timber comes with a story »
08/04/2017 Light Up Your Home »
12/12/2016 Evolving eCommerce with SEO »
05/12/2016 Image Manager 4 Released »
14/10/2016 Classic Gold Coast »
26/09/2016 Techheads who can market »
09/09/2016 Issues with childhood photography »
30/08/2016 Never Make an Impulse Buy »
15/08/2016 Using the potential of YouTube »
02/08/2016 How to add a review to Google Places »
26/07/2016 Servicing your air-conditioner »
22/07/2016 Eco-friendly Home Building »
13/06/2016 Timber Floors »
13/05/2016 Timber Furniture Gold Coast »
13/04/2016 Interactive Charts »
18/02/2016 Ideas for creating passive income »
29/01/2016 Better Childhood Photography »
30/12/2015 Gold Coast Real Estate »
20/11/2015 Feed-in Solar Tariffs Queensland »
05/11/2015 Kindergarten Photographers »
23/09/2015 Low Budget High Impact Web Videos »
08/09/2015 Pool Inspection Laws Queensland »
23/07/2015 Protection against power surges »
13/07/2015 Intelligent Security Systems »
17/06/2015 Advanced Security Cameras »
15/01/2015 Is your security provider licensed? »
06/01/2015 Inspired by Necessity »
07/12/2014 Social Media vs SEO for sales generation »
01/11/2014 Responsive Websites vs a Mobile version »
08/09/2014 Simplify Writing - Get that job »
08/04/2014 Cockroaches like BBQs too »
27/03/2014 Admin System Mark 3 »
12/02/2014 HTML5 improving SEO and Social Interaction »
17/01/2014 TV Commercials with impact - on time »
29/11/2013 A flexible e-mail system »
13/11/2013 Social Media Strategies for SEO »
15/10/2013 Web Video Production »
26/09/2013 Soft drinks can damage your teeth? »
29/08/2013 Haridresser Gold Coast »
26/08/2013 Jet Boat Ride Gold Coast »
06/08/2013 Dental Site Videos »
03/08/2013 Gold Coast Tradesman Directory »
02/07/2013 Creating audio for your site via your iPhone »
23/04/2013 Yellow Pages Google Partnership Unfair »
17/08/2012 Facebook Account Security »
06/07/2012 Gold Coast a great place to Study »
22/12/2011 New Real Estate System »
17/10/2011 Managing your domains a quick guide »
04/04/2011 Our Facebook Application »
01/02/2011 Video Marketing »
05/01/2011 Questions to ask your web developer »
28/12/2010 Surfboard for sale site launched »
28/12/2010 Health and Fitness sites »
09/12/2010 Why is my content management system so slow? »
26/11/2010 Google now includes local places results »
31/10/2010 Getting Listed on Google Places very important »
19/10/2010 Security Systems site launched »
28/09/2010 Google Personalized Searches »
13/09/2010 Web Marketing To Green or Not to Green? Beware! »
09/09/2010 Jet ski or Jet boat Gold Coast »
19/07/2010 Java Web Hosting »
07/07/2010 Assess your eCommerce opportunities »
11/06/2010 DIY SEO »
26/05/2010 Planning a website »
22/04/2010 Enhanced Email Marketing Tool for your website »
12/04/2010 Site Speed is important for Google »
26/03/2010 360 degree Panoramas + Google Maps »