Google are placing more emphasis on their Google Places which include Google Maps and Google Local Business Center.
The normal web results are now combining Google places results and normal results.
I first noticed this change in 26th October 2010.
Previously we were seeing Google Map entries as a seperate addition to results now we are seeing them combined.
If you do a query like Gold Coast Yoga the results will come up as per the image on the left.
For details on joining Google Places and getting listed on Google Places - which details what was called Google Local Business Center.
As far as I can tell Google Maps, Places and Business Center are the same thing.
However what has changed is the importance being placed when a query includes a place name.
This is probably an adjustment period so we look with interest to the future.
Google is usually very consistent and rewards sites that are established and have good quality links.
The very spammy attempts by recent SEO's have changed the way Google handles certain sites - a new site can have a delay before reasonable results are achieved.
Check this page for further info on Gold Coast Search Engine Optimization - or information related to general SEO.
Depending on who you are talking to there are about 200 factors that affect your sites rankings. I favour techniques that naturally make a site more popular-:
- good design (clean code)
- relevance to a topic
- fast loading (quality servers and hosts)
- unique information
- build systems that enhance your results
Generally I try to specialise in techniques that are not easy to duplicate are related to the sites location and are backed up by some research.
Feel free to contact Phil on 07 55320651 if you would like more info on how this would specifically affect your site.
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